Heimdal Studio®
Est. 2023
We help sharpen your competitive edge, by shaping and implementing digital solutions that resonate globally.
We're obsessive about design, focused on outcomes and built to ship.










Impact
78
Projects delivered since 2023
350M
MAU across our global solutions
168
Awards won
About
We help Product and Design leaders create stunning digital experiences that attract, retain, and multiply user value.
Whether you need a nimble strike team or a full-scale product overhaul, we plug in exactly what you need, and nothing you don’t. Our team has experience with top-tier agencies, in-house product teams, and startups.
We value long-lasting relationships where trust, collaboration and ambition drives the process, and we always work towards delivering category defining results.
Heimdal Studio® is an independently owned design studio, with a home base in Los Angeles, California.
Leadership

Jacob Grubbe
Founder & Design Director
Originally from Denmark, Jacob has over 20 years of experience in building impactful digital products and experiences. Following his role as Design Director at Fortnite, Jacob now leads the creative team at Heimdal. Jacob’s contributions to companies and products such as Fortnite, Riot Games, Stink Studios, DDB & TBWA\ has touched the lives of hundreds of millions of users, and improved internal processes for hundreds of team members. His work has won countless awards, and he continues to be passionate about making an impact through thoughtful leadership, solutions and a meticulous craft.
LinkedinImpact by design.
01
We architect resonance
With a proven track record of driving product retention and LTV for hundreds of millions of users world wide, we analyse and elevate your product through behavioral frameworks and immersive experience design.
02
Director-Senior level teams only
Our seasoned teams have battle-tested experience, knowing what works, what doesn’t, and how to move from A to B with confidence and efficiency.
03
In-house sensibility
Having spent real time inside brand and product orgs, our teams know what it takes to ship real value in complex, fast-paced environments.
04
Speed, scale and staying power
We operate lean teams with no unnecessary overhead, so we can move as fast as you can. We design systems for the long haul for 10 users, or 10 million.
Services
Product Innovation & Design
Retention Architecture
Branding
Brand x Product Integration
Design Direction
UX / UI Design
Prototyping & Testing
UI Motion & VFX Design
Tone of Voice